Spectora Mass Email enables you to reach large audiences to build your business. Seeing how your audience engages with your messages helps you grow as a marketer. 🧠
A few minutes after you hit "send" our email servers provide a status report of recipient interactions and success rates. These will continue to update every few minutes so check back after a day or so to see if clicks & opens increase!
Email statistics are visible as a table on each email's page, which you can access by hitting "View" next to any sent message on the Mass Email page.
Mass Email page
Here are the 8 main statuses you will see and what they mean:
The email has been received by the service but has not yet been sent or dropped. ⏳
Delivered to the recipient successfully. 👍
Opened by the recipient. 🎉
The recipient clicked a hyperlink* within the email body. 🤩 To create a hyperlink click the following icon while drafting your email.
*Text links will not register clicks.
The recipient's email address is invalid. ✏️
The recipient has unsubscribed from mass emails.✖️This does not impact their ability to receive standard inspection emails!
The recipient marked this message as spam. 🥫
An error message was returned from the email service. This usually occurs if a contact has no email address or the server is entirely down. 😓
You might also see the following status in the recipient table:
The email list is being delivered to the sending service. 🏁 This is the status before "Processed."