You hear it everywhere.

Millennials are the biggest and fastest growing segment of homebuyers. Meaning they are the future biggest source of your revenue.

You also hear that they do everything through text and online.

We tend to agree and coach our inspectors to pay attention to their website and overall digital marketing strategy.

But what does the actual data tell us? We took a 5-year chart provided by Google Trends to show the upward trend in searches for a home inspector in the US.

Clearly the trend is going higher, meaning more homebuyers (and real estate agents too with the trend of digital offices) are searching for you.