Skip to main content
How to Integrate with MailChimp

MailChimp helps you do email marketing. Our integration can keep your Spectora contacts synced with your MailChimp account, saving you time.

Support Team avatar
Written by Support Team
Updated over a month ago

MailChimp is a marketing automation platform for sending mass emails. Β It can help you create beautiful emails, track open/click rates, and keep your contact lists clean. Our integration syncs your contacts (clients and agents) with Mailchimp's lists.

πŸ”΄ Note: πŸ”΄

Your MailChimp account must be a paid account in order to integrate with Spectora.


How to Integrate with MailChimp

Navigate to MailChimp first to create your account and set up your plan. Once you've set up your MailChimp account and plan, follow the steps below to enable the MailChimp integration in your Spectora account.

πŸ’‘ Quick tip: Click on the video above to expand it in another window.

  1. Click "Settings"

  2. Click "System Integrations"

  3. Click "Enable" to the right of MailChimp

  4. Click "MailChimp" to create your paid MailChimp account & grab your API key

  5. Enter your MailChimp API key

  6. Click "Verify API Key"

  7. Click "Enable MailChimp Integration"


    ​


Navigating Your MailChimp Account

Navigate to MailChimp first to create your account and set up your plan.

Finding Your API Key

Once you've created your MailChimp account, you'll need to grab your API key to finish setting up the integration. Follow along with the steps below to see how to find and copy your API key.

πŸ’‘ Quick tip: Click on the video above to expand it in another window.
​

  1. Click your profile icon in the top right corner of your MailChimp account

  2. Click "Account & billing" in the dropdown menu

  3. Click "Extras"

  4. Click "API keys" in the dropdown menu

  5. Click "Create A Key"

  6. Enter a descriptive name for your API Key

  7. Click "Generate Key"

  8. Click "Copy to Clipboard" below your newly generated key

  9. Enter this key in the MailChimp integration setup in your Spectora account

  10. Click "Done"
    ​


Finding Your Contact Lists

Within a few minutes of setting up the integration, you'll see a couple of new lists in your MailChimp account: Clients and Agents:
​


​

Agents also have a group type called "Agent Type" assigned to them, allowing you to target only Client's Agents or Listing Agents for example:
​


​

For any inspections you schedule in the future, the integration will automatically add new agents and clients to your MailChimp lists within minutes. You'll always have the latest email list at your fingertips!


Important Information

MailChimp offers both free and paid account options. The Free plan allows up to 500 contacts with basic email marketing features such as 1 email audience, pre-designed templates, and limited support. However, only paid accounts will work for the integration with Spectora.

For paid accounts:

  • Essentials: Starting at $13/month, includes up to 500 contacts with additional features like A/B testing, custom branding, and multi-step journeys.

  • Standard: Starts at $20/month for 500 contacts, offering advanced automation and behavioral targeting.

  • Premium: From $350/month, includes all features for businesses with up to 10,000 contacts.

If you already had lists set up in MailChimp prior to integration, you might want to check that there aren't any duplicate emails after the first initial sync. Here's a helpful article to check for any duplicate contacts. If you do find duplicates, just keep them in your new synced lists. You'll want to delete them from your old lists. It's always best practice to save a backup of any contacts before deleting them from your account, just in case. Here's how to view or export a list.


Disabling the MailChimp Integration

If you choose to no longer integrate your MailChimp account with Spectora, you can easily disable the integration. Follow along with the steps below to see how.

πŸ’‘ Quick tip: Click on the video above to expand it in another window.
​

  1. Click "Settings"

  2. Click "System Integrations"

  3. Click "Enable" to the right of MailChimp


Frequently Asked Questions

  • Is there a way to send mass emails to all my clients within Spectora?

    • Not at this time, unfortunately. We are working on restructuring our Mass Email feature, but it is not operational at the moment. We would recommend utilizing MailChimp instead!
      ​


If you have any questions or feedback, write into our chat bubble or email support@spectora.com!
​

Did this answer your question?